Agent Success Secrets: How Gretchen Kingma Built a Thriving Real Estate Business

Gretchen Kingma is proof that when you focus on relationships, serve with authenticity, and lean into your unique strengths, success follows! A former occupational therapist turned real estate rockstar in Saint Louis, MO, Gretchen built her business not by chasing leads—but by becoming the trusted expert people naturally turn to when buying or selling a home.

From Occupational Therapy to Real Estate Success

Gretchen’s background in healthcare gave her a deep understanding of people’s needs, problem-solving, and advocating for the best solutions. She quickly realized that helping clients find the right home wasn’t just about real estate—it was about guiding them through one of the biggest decisions of their lives with care and confidence.

The Power of Relationships & Referrals

Forget cold calling—Gretchen built her business by being the agent people love to refer. She believes in delivering value first, focusing on meaningful connections that lead to repeat and referral business. When you truly serve your clients at a high level, they become your biggest fans!

Finding a Niche & Owning It

Knowing that differentiation is key, Gretchen leaned into what made her unique—her expertise in accessible housing and home modifications. She’s built a brand around helping clients find homes that fit their long-term needs, and that focus has set her apart in a crowded market.

Smart Strategies for a Thriving Business

💡 Play to your strengths. Let go of tasks that don’t serve you and focus on what you do best.
💡 Serve first. Show up, provide value, and trust that business will follow.
💡 Protect your energy. Balance is key to long-term success in this industry!

Connect with Gretchen Kingma

📲 Instagram: @‌gretchenkingma_
📘 Facebook: Gretchen Kingma

Gretchen’s journey is proof that real estate success isn’t about chasing business—it’s about building trust, serving with purpose, and showing up as your authentic self. Want to build a thriving business? Focus on people first, and the rest will fall into place!